One of the weekly chats with Martin Henley from Effective Marketing Company YouTube channel. This time we talk about: Market confidence, Activision acquisition, TikTok ads, naughty influencers & Google abandons Floc.
B2B Marketing Asia podcast interview: How TRAPO's CMO Ionut Danifeld Grew The Company By 5X.
With the elimination of 3rd party cookies in the future by various browsers like Google, Firefox, and Safari, the road ahead can seem shaky for marketers.
An event organized by Shopify Hong Kong. We talked about how personalization and localization can help your online store grow.
I had the pleasure to speak at Lazada Learning Festival 2022 about Trapo's journey and a local Malaysian brand became the no 1 on Lazada, in less than a year.
Every business needs a social media presence. It’s a part of your brand story, and impacts how you’re perceived. This panel will discuss how to determine the right platform for your business.
Every eCommerce business presumably seeks new customers. But, are you really focused on that effort? This session will discuss the tips to acquire new sales for your eCommerce.
In this interview, I discuss the what, why, and how of 360-degree marketing solutions works. What they are, why they can be so impactful, and how he went about implementing a 360 solution at TRAPO, plus top tips for others looking to do the same.Read full article